The crustal alteration has occurred in the domestic market where two or more of TOTO and INAX of an earthen manufacturer had grasped 60 percent and 30 percent respectively up to now though the pottery floats first on the head as for the toilet.

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The crustal alteration has occurred in the domestic market where two or more of TOTO and INAX of an earthen manufacturer had grasped 60 percent and 30 percent respectively up to now though the pottery floats first on the head as for the toilet.
In the tank loess rest room marketplace of the inside that the entire marketplace narrow from the population decrease and the residential construction decrease and feed water tank and the toilet all-in-one design that grows up only, the Panasonic electrical engineering is breakthroughs. The share 30% is won by industry's first rest room made of resin "Arauno". It was equal to INAX(30%), and put "King in the toilet" TOTO(40%) in the range.

As for Arauno of the Pana electrical engineering, the toilet of an upper wash toilet and inferior part of the vestibular ganglion is on earth built with an organic glass system resin that corroborates the rigiditas. The dimensional accuracy is high because the resin is not attached the fur (sober the circle) compared with earthenware, and stamps by the metal mold as well as the house electric appliance etc. , and being able hardly to do the toilet seat and the niche of the toilet is features.
The dimensional accuracy is low because earthenware is hardened the soil, and shrinks by about 5% by the process of baking it in the high temperature, dirt collects in the niche between the toilet seat and the toilet, and there is an Yasui flaw.
It is applied without difficulty if made of the resin though the injection entrance of the detergent to wash the toilet cannot be calcined in the pottery toilet.

The Pana electrical engineering poured the liquid detergent for the commercially available kitchen in the swirl internally in the toilet by applying the generation technique of the minute bubble of 50-60 microns in the diameter developed in the bathtub of this company, and introduced the mechanism that washed the toilet automatically for the first time.

It evolved further and the Pana electrical engineering achieved a technological innovation after a long time , saying that "The toilet is washed in the automatic operation" though "Hips wanted you to wash" was CM of wash toilet "Washlet" that put on the market by TOTO 30 years ago and took the world by storm copy.
"Raku housecleaning Raku" function of brush unnecessary cleaning caught user's heart for 2-3 months.
After it had put it on the market of 2006 years, the order poured in only to one of three landlord things that the housewife felt painful as well as the ventilator and the kitchen as for the rest room cleaning.

As a result, it zooms taking the opportunity of the Arauno sale in December, '06, and "29%, it advanced rapidly in 28% and 09 years of 20% and 08 years in 07, and it reached 30% in ten. " though the share of the Pana electrical engineering had languished to 7% or less for 05 years in the tank loess rest room marketplace where about 1/3 of the rest room marketplaces was occupied. (house equipment industry segments affiliate)

The countermeasure of TOTO and INAX : please. The usage of the water poured after the rest room is used is appealed, and the conventional water saving function suppressed from 13 to 4.8 liters as for TOTO, and 5 liters as for INAX to drastic once is typed out to the vesical surface, and the saving and the environmental protection of the water service fee are appealed.

The clarification member in the showroom of "Too impact Hanai" and TOTO and INAX tells it whether this becomes user's buying motive though the use of water is less than 5.7 liters of Arauno.
Feelings where it wants to escape from the pain of the rest room cleaning than to save water a little are stronger, and it is not more suitable for Arauno "You may not do the rest room cleaning for 2-3 months".

Why do not four years rebut Tatsu from the Arauno sale made of the resin?There is a historical backdrop there.
It has developed originally as an earthen special manufacturer as shown by the Orient earthenware and Ina Seito of both companies and an old name of the company.
Clay is formed while having the shrinkage error margin after it is calcined as a large-scale reactor of the mixture of a native mineral primary material such as special clay (kaolin) and quartz, spending 1100-1300℃ and the first whole by a fabrication high lingua, and calcination in mind, and the earthenware production shop where the operative of the baked workman art works is held in its company. The toilet is a most influential commodity of the earthenware production shop, and it is connected with the restructuring of the shop to switch this made of the resin.
Therefore, even if goodness and the strong point of the resin are understood, it is not possible to shift at a moment's notice. "It is not thrown away to throwing away" dilemma of earthenware.

The progress of the Pana electrical engineering was a gambling at the last moment. It is criticized severely, "Matsushita's rest room doesn't flow" etc. , doesn't bark, and it doesn't fly though it enters the rest room marketplace that is the stronghold of two pottery industry or more of TOTO and INAX in 88.
Though the earthenware production company that buys out it is sold off, and the withdrawal was rumored「Let's try with the resin. Still, if it is not good, it abandons it. 」It went out to the match deciding it.
The resin is my ring where the manufacturer of electric appliances accumulates know-how unlike earthenware. It brought in there, and user's potential needs were dug up by the material innovation that took rival's weakness in the inverted hand.
Common sense "Only the earthenware of the toilet was impossible" was overturned, and the seat of two or more was threatened. Clear weather of the heaven.

Panasonic http://panasonic.co.jp/index3.html rest room http://sumai.panasonic.jp/toilet/stock price http://company.nikkei.co.jp/index.aspx?scode=6752

http://facta.co.jp/article/201101053.html


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